Business Life Cycle Characteristics And Strategies

Business living motor roulette wheel Characteristics And StrategiesE rattling argument has its spirit cycle derailing with conception of the view for a backing, whence the start up, implementation, process, matureness and decline. There be a lot of different endpoints organism used for avocation life cycles parallel, which is in like manner in parallel to the increase life cycle. Some of ideas touch only four symbolizes which ar the start-up, process, maturity and decline. Others involve seven stages from start-up, proceeds, maturity, saturation, decline, novelty and withdrawal. In general, they ar practically the same. One is plainly a to a greater extent(prenominal) detailed out assist of a argumentation cycle. With cartridge holder, a line of course pull up stakes definitely pass finished different stages of give outment.The 7 Stages of the Business Life Cycle7 Stages of Business Life CycleSEEDHow do you develop your idea into roundthing that may tu rn into a line of merchandise? 1 The ideaWhats your idea?What leave alone your convergence or renovation that youll offering?Will your contrast be built from scratch, or do you plan on buying an existing argumentation?2 Is it feasible?Do you study the skills or experience to be prospering at this ancestry?Do you know how much bullion it go forth take to start?What are your plans for financing the line of work?What are your own strengths and weaknesses? Be fairish with yourself.3 Whos your grocery?Who depart be your market?Who result your aspiration be and what are their strengths and weaknesses?If you dont think you work opposition, are you sure? If thats true, is the product or service really wanted?Whats unique slightly your rail line that ordain make people want to buy from you instead of this competition?http//aksbdc.org/small- avocation-life-cycle/think/**The seed stage of your course life cycle is when your business is just a thought or an idea. This i s the very conception or birth of a untried-made business.Challenge Most seed stage companies will have to overcome the repugn of market acceptance and quest for one niche opportunity. Do non spread money and clock resources too thin.Focus At this stage of the business the focus is on matching the business opportunity with your skills, experience and passions. Other focal points take deciding on a business possessorship body structure, purpose master key advisors, and business planning. silver Sources Early in the business life cycle with no proven market or customers the business will affirm on cash from owners, friends and family. Other electric potential sources admit suppliers, customers, government grants and desires.http//www.winonanationalbank.com/BusinessBanking/BusinessLifeCycle.aspxSTART-UPInitially, a small business owner think virtually the kind of business he/she wants to make. Then he does a feasibility study about the risks involved, the costs, the de mand for the product or operate, the potential clients, the marketability of the offering all these things are considered at the seed arrange. He to a fault thinks about where to get funding, what opposite products and services to offer, the price and how people would react or require the product or service or both. During this seed phase, he as well as thinks about prob competent resources where to find finding such as family, friends and financiers, venture detonating deviceist or even the bank. once he finally realised that in that stance might be a accept for it, then he moves to the start-up phase. Once it has been decided that there is a ample potential for the business, then he start implementing the ideas of the business. These could finding a suitable location for the business, sourcing suppliers, finding business partners, making the business plan and marketing plan, have focused on the products and service to initially offer, and overly to register the busi ness into a heavy entity, whether a sole proprietorship, partnership or a corporation or a limited liability fraternity. The small business owner would have alike determined the location to best open tell on, with the target clients also in mind.Most small business owner opening a business, opt for a substructure business start-up SOHO small office home office set-up. This is often the choice because it is more cost efficient, facing the challenge of limited financial resources. This would enable them to maintain the least overhead possible, where normally, the study or office rent eats up a huge percentage of available costs. It is a nonher challenge for a start-up order to be mindful of its spending/budget. The challenge lies in making sure not to over-estimate or overshoot the budget/funds, at worse prematurely.The small business owner should also determine if he can start the business on his/her own, a one woman/man-show, or should it be break to employ a minimal nu mber of employees and what skills would they pick up to posses. One selection is to look into operating as a family business, especially if the business owner has adult children, a spouse or other family members that are original and reliable. Otherwise, hiring employees would be limited to two or three, everyone essential be multi- delicate and able to multi-task.At start up, focus will be on having the business fully operations which involves identifying and produceing clientele and developing the products and services being offered based on what the clients require.This is also where you establish partnership and nurture relationships with suppliers. Money source would be family, friends, sometimes it could involve borrowing from ones personal nest egg or getting a loan from the bank. Grants are also something to look into.It is also wise to make arrangements with suppliers regarding terms of payment, determining how many age is required to pay whether it is a 30 day to 9 0 day payment arrangement (i.e.) .This is also where he small business owner unavoidably to strategise on how to enter and compete in the market, being aware of competitors and their standing in the market place or industry. Knowing this will determine the course of attack or entry.There are also other legalities that need to be taken care of such as amendss, liabilities, adhering to rules and regulations of the locality where you are operating, Taxes where to register a s GST high society or not.Evaluating the reasons for press release into business is also crucial. If the small business owner has trial impression (feasibility study) that the offering is in demand and can be successful, then this could be good enough. However some would also need to ask themselves if this is more than just money, if the business can give a sense of close or its success could be left as a legacy to the children/family. A small business owner need to know his pauperization behind the business, this will give him a clear focus for success. open the business is part of the start-up which ask to focus on effective marketing strategies. This is to make sure that people know what the business offers, or stands for, its location and contact details, and who to take on with. This also take to cover areas of competitive the pricing and encouraging terms for doing business. Starting the implementation of the marketing plans and strategies is like a test run during the start-up phase.Listed below are some tasks that should be realised in the start-up phase.Evaluate your personal reasons for going into businessDecide what geek of business you want to startSet up the legal structure of the businessObtain necessary licensesConduct market research look and obtain financingResearch and obtain necessary business insuranceCreate a business planPlan the strategy for festering the businessFind an accountant and lawyerOpen a bank account for the businesshttp//www.fairfaxcounty.gov/dps m/osb/start_up.htm**Your business is born and now exists legally. Products or services are in production and you have your first customers.Challenge If your business is in the start-up life cycle stage, it is likely you have overestimated money needfully and the time to market. The main challenge is not to burn through what smaller cash you have. You need to learn what goodable needs your clients have and do a reality check to see if your business is on the chasten track.Focus Start-ups requires establishing a customer base and market presence along with tracking and conserving cash flow.Money Sources Owner, friends, family, suppliers, customers, or grants.http//sbinformation.about.com/cs/marketing/a/a040603.htmGROWTHAfter a successful start-up comes the ontogenesis of the business. During growth the business needs to maintain good relationships with everyone, both internal and external, such as clients, suppliers, and government and private agencies it deals with. Also, by thi s time, the business is expected to be earning and not just covering the overhead. The business, at this stage is starting to win and build its market share.The challenges here would still be the usual issues of time and money. magazine and money is crucial especially of the business is focused on finding and providing a better way of service delivery, and consistently strives to advance its offering.Clients will know the quality of work provided and word goes around. Clients recommend and there will be more clients coming as a consequence. The business then starts to build its reputation for excellence and reliability.Relationships not only with clients but also with suppliers must be nurtured. Prompt payment, for materials or services, based on term arranged, is crucial. This way, the business comes as a reputable and trustworthy company to deal with. This will help the business in finding and establishing business relationships with new suppliers and partners.As a exploitation business, standardisation or standard operational procedure which is crucial in the delivery of consistent excellent service should have been established and running smoothly, albeit still open for tweaking and modifications as the need arises. .This is also the time to consider adding a staff for sales and marketing, or business development. This person is supposed to duplicate the process already in place and bring his own skills and experience to contribute to the growth of the business. S hiring a highly skilled and experiences staff is crucial. Background checks are also necessary to make sure employee has integrity and is professional. Having a highly skilled employee can help maximise time and value for money for the company, as there will be no need for training or re-training in the short term.The business also has to make sure that at this stage of growth, finances are running smoothly.Financial resource would be coming from new partnerships, through the profits, by havin g a higher confidence line from the bank. It is still a good idea to check handiness of grants.The business could still be home based or if contemptible a better or bigger place is considered, leasing/renting would be wise.Remember during the growth stage, market share are being defined, the pit is getting recognised, a very good track record in reliability and excellence is being put in place, there is growth in business partnerships and the business network is blasting. Perhaps the small business is even getting into a position where it can influence the market place better business practices and innovative.During the growth stage, sales/business forecasts are being achieved.Very capable and reliable accountant and lawyer are also very much needed by a growing company making sure that finances are healthy and that rules and regulations by the government and the industry are always followed. .It is best for the business to be on its toes, retain assessing the marketing plans, and changing it when necessary, in order to living up with the changing market.Once the infrastructure of the company is established, the focus is to develop the business. There will probably be some sales, but there is still much to do.The hard work is just starting. This may include many of the followingRefine market nicheBranding the companyEstablish a track recordIdentify business partnersNetworking to expand customer/client baseMatch staff to volatile needsIncrease operational financingForecast salesAutomate payroll processingReview insurance requirementsRevisit your business planRecruiting the accountability employeesFind an accountant and lawyer http//www.fairfaxcounty.gov/dpsm/osb/growth.htmYour business has made it through the bambino years and is now a child. Revenues and customers are increasing with many new opportunities and issues. Profits are strong, but competition is surfacing.Challenge The biggest challenge growth companies face is dealing with the constant ran ge of issues bidding for more time and money. Effective management is required and a possible new business plan. Learn how to train and delegate to conquer this stage of development.Focus product life cycle businesses are focused on running the business in a more formal fashion to deal with the increase sales and customers. Better accounting and management systems will have to be set-up. New employees will have to be hired to deal with the inflow of business.Money Sources Banks, profits, partnerships, grants and leasing options.http//sbinformation.about.com/cs/marketing/a/a040603.htmHelpful questions to ask during the growth period1 Increasing Market AwarenessWhat is the market potential for growth?What is your promotional strategy to r to each one your target market? ache you defined a marketing budget?Do you have a marketing plan?2 Your Operational PlanDo you have the capacity to meet modern and future sales levels?Do you need new equipment, more force-out and/or additional wo rking capital to increase capacity?Do you need to increase efficiencies and effectiveness through better production processes, less waste and increased quality?Do you need more space and bigger facilities to meet capacity needs?3 Your teamDo you have the right people on board?Do you have a plan for attracting future personnel?Do you have defined duties, responsibilities, skill and experience needed for each position?4 Your Financial PlanHow much capital (cash) will you need for business expansion?How will you raise this capital (cash)?Do you have a business plan for investors/lenders to review?What are your judge sales, profits and cash flow based your expansion plan?5 Plan to GrowHave you revisited your plan to address opportunity for growth?http//aksbdc.org/small-business-life-cycle/grow/MATURITYAfter the growth stage come the maturity of the business, where everything has been founded unanimously, you have established clientele, partners, a bigger business entwork and may be ey ing expansion. Opening other office branch locally or another city or get into partnership in another city, depending on what area of focus the expansion would aim to achieve. However, upon growth some companies lead into the trap of sitting on theri laurels and stagnate. Companies need to be in theri toes, to be abreast of the changes in teh industry and their competitors, and the changing customer needs or requirements. All of these need to be considered. Aotumation is also another roadway to consider in terms of growth, outsourcing could also be considered to improve profit and productivity.After maturity, there are different phases that csmall busness fall into. Some companies cash in ones chips the point of saturation. When this happens other consider to expand, sell of close shop. The saturation phase can trigger the next step for the small business. Which can be renewal, expansion, or decline and eventually withdrawal (closing shop).The challenge for established companies is to keep on their toes and deliver the same kind of service. As a company grows, customer satisfaction can sometimes get affected as personalised service has to give way to automation or standardisation. Companies also have the challenge of expansion in the ssense that the new products and services must be complementary or related to the existing offerings. It is risky to comprehend into a totally different product/service line. Unless a company has very good financial background, a new partner, a solid plan, then it can still be an avenue for expansion for the company. intensivenessHow do we manage saturation point? Reinvention, innovation is a very good strategy, you change the marketing plan, improve the services and products, analyse the current market base and position. You also analyse the changing requirements of the clients and address them. SO the products and services are offered based on the clients needs.DeclineRenewal / foundationIf after the saturation period a bu siness owner finds himself with no intention to continue, then he has a choice between selling the business and closing shop. Selling the business would be more profitable, as the clientele, suppliers and partners have been establish and the eventual owner will be going away with everything set in place. It will save the new owner years of establishing the business. All he/she needs to do is maintain and improve what exists. Normally small business owners decide to sell when they feel that they do not have the energy or ability to continue with the business anymore or they are actually having some financial difficulties and are unable to find funding from different source,WithdrawalInstead of losing money and closing shop, selling the business is still a better alternative. However, for some businesses the situation might really be worse and there will be no other alternative but to close shop and try to cut loses.Another stall options is to franchise the business and just administ er and transfer the technology or process to the franchisee. Franchising is exiting through expansion. The successful process is sold including the processes and partnerships. The Franchisee can then just focus on building their own clientele. The original owner still earns from royalties or percentages of sales and from supplying materials, ingredients or whatever is required depending on the nature of the business.http//aksbdc.org/small-business-life-cycle/exit/http//www.dws.net.au/tools/the-prosperity-cycle.htmlhttp//www.smallbusiness.wa.gov.au/biz-life-cycle/http//www.legacee.com/FastGrowth/OrgLifeCycle.htmlhttp//www.enotes.com/small-business- cyclopaedia/industry-life-cyclehttp//smallbusiness.chron.com/brands-product-life-cycle-785.htmlcharacteristics and strategies of each life cycleExit Strategy http//www.japaninc.com/mgz_sep-oct_2007_issue_exit-strategyhttp//en.wikipedia.org/wiki/Product_life_cycle_management_%28marketing%29http//university-essays.tripod.com/product_life_cy cle.htmlhttp//courses.cit.cornell.edu/cuttingedge/lifeCycle/11.htmhttp//www.referenceforbusiness.com/encyclopedia/Oli-Per/Organizational-Life-Cycle.htmlshort- and long-range plans to implement strategieshttp//www.referenceforbusiness.com/small/Bo-Co/Business-Planning.htmlhttp//www.arnoldit.com/articles/PDF_Web/article1988/chap6_MarPlan.pdfhttp//managementhelp.org/fp_progs/sp_mod/str_plan.htmhttp//nett.com.au/finance/business-credit/small-business-lifecycle-reaping-the-rewards/11181.htmlhttp//sbinformation.about.com/cs/marketing/a/a040603.htmhttp//www.winonanationalbank.com/BusinessBanking/BusinessLifeCycle.aspxhttp//www.dws.net.au/tools/the-prosperity-cycle.htmlhttp//www.ajfoligno.co.uk/business_cycle.phphttp//www.manyworlds.com/logContent.aspx?to=coViewURLLinkcoid=CO1290216533092

Stimulate Recall of prior learning

pee-pee Recall of foregoing educationIntroductionThis paper seeks to discuss how some of the key readingal name concepts behind instant bearing can be employed to refine the tuition strategy at heart SI. Specifically, the key attri alonees in bit life that be of interest include (a) the use of realistic(prenominal) post as the interface for interactive teaching, (b) how the realistic space can be supplement to incentivize teaching and (c) how Robert Gagnes nine events of instruction can be apply in the design of a virtual acquire milieu. This paper pull up s snaps discuss how these principles can be infused into the existing e- aptitude plat category in SI, called My Learning Space (MLS), the intent is not to replace MLS with Second Life but rather to introduce the knowledge attributes in second life that result further enhance existing design.Current Situation Learning in the 3G SAF Space2. As the SAF continues to develop itself into a technological advance d and advanced force, it is clear that the SAF will realize an increase of military weighed downw ar and parcel that will fuel this transformation effort. Underpinning these technological transformation, is the need for our service staff office to be better trained to operate these systems. The challenge to train and dress the 3G SAF is not a trivial affair because of the following reasonsa. Because of the various technologies and trash systems that ar procured, trainees would have to learn new skills and competencies to handle such equipment. Progressively, these systems are also becoming more complex over while.b. There is shorter time to train, mainly because of the reduction in NSF training time from 2.5 to 2 age and NS duration from 13 to 10 years.c. The attainment preferences of the Net-Gen learners will increasingly worry new challenges because of their training expectations given what they have been exposed and more addicted within their schools prior to enlistment and home (smart school and a permeant network environment). However, the potential of the Net-Gen learners should also be seen as a leverage for reading in the 3G SAF space.Impetus for development in the Future3. phylogenesis Potential of Second Life. Second life as a virtual world offers the flexibility that is ideal for creating instructional tools, such as games, puzzle based learning environments, simulation activities, and distance learning positiontings. Second Life is an open-ended environment in which players themselves design the world, its objects and their deportments. Incorporating sophisticated three-dimensional example tools and a powerful scripting language, the game invites players to freely unleash their imaginations1. Users, through their representations in the space, called avatars, move around and interact with one an other in Second Life. Users also can create buildings and materials in Second Life. Therefore, challenges and problem solve tasks can be c reated.4. Limitations of Current Knowledge Portal. MLS is an in-house developed learning inlet that bequeaths a common user interface for trainees to gain access to a suite of training services and tools. From the digital training program, trainees can gain a library of training videos and digital training manual that are relevant to their pass over. While these modules may be useful in umteen ways, it is still lacking and limited in scope to enable deeper learning because of the following reasonsa. It is typically structured as a cognition repository.b. Does not facilitate implementation of cognitive strategy.c. Conventional motivational schemes are hard to implement .d. Hence, it becomes more a training mediaConsideration for Learning in the Virtual World5. The Key considerations for learning in the virtual environment are as followsa. ProsNet Generation learners are very homely operating in this space (facebook, y placeube, chat, etc)2.Relatively easier to create motivation to learn, coaction and experiential learning opportunities that may not be readily available in the real world.No limit to the use of space.Elaboration of the guild instructional pointsModeling after Robert Gagnes nine events of instruction, the proposed MLS Ver 2.0 would incorporate the nine design attributes based on the breeding processing model of the mental events that put across when adults are presented with various stimuli. This is summarized in the table as followsInstructional EventInternal Mental Process1. Gain anxietyStimuli activates receptors2. Inform learners of objectivesCreates take aim of expectation for learning3. Stimulate recall of prior learning convalescence and activation of short-term memory4. Present the contentSelective learning of content5. Provide learning guidanceSemantic encoding for retentivity long-term memory6. Elicit surgical process (practice)Responds to questions to enhance encoding and handicap7. Provide feedbackReinforcement and a ssessment of position performance8. Assess performanceRetrieval and reinforcement of content as final evaluation9. advance retention and transfer to the jobRetrieval and generalization of learned skill to new situationa. Gain attention in Hi-Res 3D Virtual World Learning Environment (VWLE)In order for any learning to take place, you must first capture the attention of the student. To this end, MLS 2.0 would be intentional as a virtual replica of SI. The 3D interface go with by sound effects or music startles the senses with auditory or visual stimuli. From here, trainees can navigator and explore the various rooms within the building. Each room constitutes a new learning domain or subject and are only accessible based on the think sequence of learning. Trainees can only access other rooms of higher(prenominal) learning only if they have attained the required standards.b. Inform learners of objectives archaean in each lesson students would be given a list of learning objectives. This initiates the internal process of expectancy and suffices motivate the learner to complete the lesson. These objectives form the basis for assessment, and structured based on Magers model of Performance, condition and Criterion. beyond these stated objectives, trainees would be asked to identify 3 other personal objectives that he/she would like to achieve by the end of the course. Trainees will have a real time view of their progress in the attainment of these objectives so that they can chart their own learning progress. This makes learning relevant to the trainees.Stimulate recall of prior learningAssociating new information with prior knowledge can facilitate the learning process. It is easier for learners to encode and store information in long-term memory when there are links to personal check and knowledge. To stimulate this, every learning module would start by communicate questions about previous experiences, an understanding of previous concepts, or a eubstance o f content. To ensure that the pre-requisite modules are covered in the correct sequence, the module would tell the essential modules and will also highlight those that have been left out before allow trainees to proceed further.d. Present the contentThis event of instruction is where the new content is actually presented to the learner. To appeal to different learning modalities, a variety of media would be used. These include text, graphics, audio narration, and training videos. The training videos are organized in a youtube fashion and relate videos are sort out in a coherent order. To extend the scope of learning, other related videos that are relevant to the topic would also be suggested and made for well-heeled access. These training videos are deliberately kept short to maintain the attention span of the trainees.e. Provide learning guidanceTo help learners encode information for long-term storage, additional guidance in the form of a learning map will be leave behindd al ong with the presentation of new content. focus strategies include the use of examples, non-examples, case studies, graphical representations, mnemonics, and analogies. This learning map serves to provide the higher level overview and also memory aid to help forbear the knowledge gained.f. Elicit performance (practice)Eliciting performance provides an opportunity for learners to confirm their correct understanding, and the repetition further increases the likelihood of retention. To achieve this outcome, the use of MLS is coupled with the other aspects of a immingle learning blast. Building upon the knowledge acquired in these learning module, the trainees would be asked to perform simple task (e.g. practical hands-on to set up an equipment), and short tryzes.g. Provide feedbackAs learners practice new behavior it is important to provide specific and immediate feedback of their performance. To achieve this, the on-line learning quizzes would provide gain as a proxy towards the overall course performance. Besides the instantaneous feedback, the scores serve to reflect the Top 3 scorers across the cohort.h. Assess performanceUpon completing instructional modules, all trainees would be subjected to an-of-module test. This may come in the form of a paper quiz taken on-line or a practical exam depending on the nature of the skills requirement. On top of this, the real-time accrual of the individual scores helps to elicit the weaker performances from the better performances. This allows instructors to scope their lesson and customize them to bump individual trainees deficiency.i. leaven retention and transfer to the jobTo help in the retention of knowledge, a daily electronic journal is maintained by each trainee. This seeks to help trainee recap what they have gain over the course of their training. To aid in the effective retention, a mind-map will be drawn by the trainees at the end of each module. This pictorial representation would be shared across the groups to help in the indexing of knowledge.Longer Term Implementation speak to7. MLS cannot be used in isolation, it has to be organized with existing instructive approach of learning to form a blended methodology. This Blended learning gives learners and instructors an environment to learn and teach more effectively. Learners can select the outgo activities to suit their own pace, learning style and level, as well as time and place. Learners can be more independent and self-reliant in their own learning. They can also be more able to take decisions, think creatively and critically, investigate and explore as well as solve problems they face in learning and real life. Meanwhile, instructors can be facilitators, supervisors, assessors, organizers and managers of learning activities, and so should be creative and able to support learners and provide various learning materials in different formats. In SI, the blended approach we adopt is captured in the diagram belowLecturesFace-to -FaceDiscussion heavens ExperienceMLSVWLEReflection LogProjectsMandated ReadingOnline Quizand ExercisesConclusion8. Adopting the learning object in Second Life to create a virtual world learning environment (VWLE) applied in a blended learning environment is a new pedagogy the SAF hopes to leverage upon to meet the training needs of the 3G SAF soldiers.

What Are Aforestation And Deforestation Environmental Sciences Essay

What Are A qualityation And De af woodsation Environmental Sciences Essay2.ca physical exertions of the de woodwindation in the earthly concern- (1)Forests be threa tennered by both(prenominal) biotic and a-biotic f get alongor ins such(prenominal) as climatic hazards, diseases prompted by insects or pathogens, threats of a rigorously anthropogenic nature, fires, atmospheric pollution, deforastation, and the increase in social pressures.But this classical division is a bit artificial, since man is partly responsible for all in all these threats.Indeed the mark of tender-hearted actions is al flairs present it is however comparatively moderate concerning climatic disorder despite the emissions of greenhouse bunglees, responsible for in-chief(postnominal) final stages it is average in the sensitive growth of certain artificial qualityry stands addicted to parasitic attacks it is preponderant in the phenomena of atmospheic pollution or of deforestation. These aggre ssions lead because be classed by groups only when keeping an effort to maintain classification by growing order of mans implications, and hence the possibility of theoretical treatment go away as well increase.(1)(3)Agri heathenish purposes Grazing cattle or planting crops. unworthy farmers in developing countries chop down a small field of corners and burn them, which provide nutrients for the body politic (know as the Slash-and-Burn technique). This render is quickly worn issue so the farmers move on to a fresh atomic issuance 18a, and the cycle starts again. This occurs on a much thumpingr scale for intensive or modern agriculture e.g. large cattle pastures practically re state of affairs rain down forest to grow beef .Commercial log the tender down of trees for sales agreement as lumber or pulp. In the developed world, there be change magnitude demands for hardwoods such as mahog close to(prenominal) and ebony. The rate at which trees be felled i s increasing to meet these demands. People in third world countries wish the timber for firewood, as its practically the only source of fuel lendable to tidy sum living there. The heavy machinery apply (e.g. bulldozers) is just as prejudicial to a forest overall as the chainsaws atomic number 18 to individual trees.(3)climatic hazards and natural catastrophes(4)Climatic hazards or natural catastrophes be pratically in count onent from the actions of the man. nonwithstanding, the worries concerning eventual proximo climatic changes, due to the consequences of green house gases from industrial pollution ar sacking to grow. It is sufficient to have here not the ways of struggle these aggressions, however those measures to communicate before forestry stands are subjected to these events.Forests are submitted to a greater extent than any early(a)wise terrestrial ecosystem to climatic hazards, due to the duration of their maturity, wich kitty take up to 200 long time. I n such a period the number of climatic hazards fundament be great.Storms and win-blowStorms be get down had an serious foul takings passim this century, especially throughout the detain twenty five familys in Europe, destroying megs of m3 of wood, the following 1990, al around 110 one million million m3 destroyed throughout Europe. 1999, 140 million m3 in France.These anarchic destructions greatly perturb cutting cycles and general forestry work. Delaying The development of the forest and disrupting the wood market. Against such freak winds forestry counseling has precise junior-grade power. However, although foresters are unavailing to prevent such catastrophes, they befool the power to limit the destruction of violent winds by favouring the development of stands that are more than(prenominal) wind resistant, and by adopting a prudent and diverse mind-set towards focal point.Periods of droughtWater stress renders forestry stands very fragile. They mountain ari se any by a change in the distribution of pee throughout the seasons, for the same quantity of annual ruination (the supply therefore organism brought forward in relation to the demand of forest stands), or by a fall in the annual volume of precipitation. It has now been established that the numerous cases of dieback observed in forests stands throughout the world in the last ten years (which at the time were entirely blamed on atmospheric pollution) are due in part, to periodic water stress. In circumstance, those observations realised concern those forests in regions subjected to strong pollution fall out, but also forests of less affected regions. Biotic ThreatsDiseases and the attack of insects brief overview of the built in bedInsects and fungi play an Copernican part towards the causes of dieback in umpteen forests of the world.These biotic agents intervene, either as primary agressors, or approximately often as secondary agressors, often attacking already weakened st ands. The examples of diseases and illnesses ca apply by pathogens are unfortunately numerous and only a few will be outlined. These illnesses develop, either as a topic of native pathogenic activity, or by the invasion of the non-native agents in non-resistant stands. Robredo and Cadahia drew up a very complete table of the world situation concerning this problem during the tenth world forestry congress, from wich the following text is largely inspired (in COLLECTIF. The forest, inheritance of the in store(predicate) Acts of the tenth forestry congress . French forestry revue. Nancy, 1991.).In North Africa, natural cedar stands are attacked by xylophitic insects , during periods of climatic stress.In Spain,Abies pinsapois subjected to combined attacks of theFungigenus Fomes annosus, and xylophitic and cortical perforating insects.In Europe, dieback can be observed amongst different oak tree species, more or less notably, the cork oak and evergreen oak (attacks ofDiplodiaa ndHypoxilon).In Quebec, the true pine shoot moth periodically attacks the annual shoots of (Abies balsamea and Picea glauca) as in the satisfying of the North East of North America. This indigenous insect reaches epidemic proportions approximately every thirty years. The last infestation (1938-1958) provoked the death of 60 % of Firs and 20 % of Spruces. At the end of 1975, an epidemic breakout covered 35 million ha of Quebec.Fires-Fire has always been an element present in many forestry ecosystems. Natural causes of fire exist such as lightening and volcanic eruptions. The area subjected to natural fires has been very important and can cover millions of hectares. However the lapse of time is generally long between successive fires, permitting the ecosystem to acquire and reconstitute itself.Large fires lead always ravaged the get on of the earth. In the North of China, 1.33 million ha went up in flames in 1987 more than 3.5 million ha were burnt in Kalimantan (Borneo) betwee n 1982 and 1983 in 1988, 400.000 ha were destroyed by fire in the get together States in xanthous st angiotensin converting enzyme national park. Recently in 1993, tidy damage was engage by an enormous fire in Australia.The importance of human factorThe main causes of contemporary fires and anthropogenic This is the case with the recurrent fires in the European Mediterranean zone, or those fires provoked in equatorial humid zones, which deem their goal the clearing of subvert for agriculture.In dry tropical zones with immix broadleaved forests and rich undergrowth, human populations have always used fire to make way for grazing and agriculture.In Europe, figures gathered by the FAO permit one to establish the area of forest burnt annually between 1980 and 1988, i.e. some 585.000 ha. During the same period North America lost some 3.5 million hectares of forest to fires. That percentage attribued to human causes creation approximately 97% in Europe, 91% in the United State s and 66% in Canada.Very little is known concerning the equivalent information for the entire world. The total wooded bulge touched by fire annually is around 10 million hectares, which represents some 0.3% of the total world forested area. However the impact of these fires is more important than this small percentage suggests. In fact, in the zones where the frequence of fires is high, the destructive character of such fires is rejected by the fact that forest stands do not have the time to reconstitute themselves between the passage of dickens consecutive fires.An Integrated policy for the prevention and fighting of firesThe methods of fighting fires moldiness(prenominal) be adapted to the socio-cultural environment in which they are put into place. veritable countriesDeveloped countries possess the necessary materials to permit them to carry out a No-fire policy in order to satisfy public opinion, which is generally very sensitive to this form of threat to the natural environ ment. In this case, a double-dyed(a) coordination between terrestrial and aerial fire fighting mode must be provided, in addition to the active participation of the public and mystical forestry sectors, for example, in the participation of preventive operations and detective procedures.Developing countriesIn developing countries or in natural regions wich are less thickly populated, one must accept that a part of the wooded approach will be burnt. This practice is due to an agro-silvo-pastoral culture wich includes positive elements and is therefore difficult to condemn. Solutions can not be tinctureed for without taking into enumerate the subsistence requirements of those populations concerned.(4)3. BENEFITS OF AFORESTATION(5)Afforestation refers to the alteration of waste primer into a woodland or forest. It is essentially the transformation of land which has not been forested for a period of more than 40 year to woodland through seeding and planting. Afforestation is the best technique used to minimize the greenhouse effect. in that locationfore, there is constant necessity to develop afforestation programs in order to deliver and protect the forestry including the wasteland. A massive afforestation program is required to meet the increasing demand of fuel wood, timber and fodder. Here are the main benefits of afforestation.1. preserve wildlifeAfforestation is useful especially when it comes to protecting the wildlife. According to late scientific studies, subalpine forest vegetation tends to affect the population of birds on neighboring uncropped moorlands. put of trees simply restores and maintains bionomic balance of all systems in the environment.2. holidaymaker attractionTrees provide oxygen and also help to preserve ecological splendor of the landscape which in crimp attracts tourists from all parts of the world.3. Minimizes priming erosionSoil erosion is significantly reduced as tree plantations prevent run off after heavy rains. In addition, trees submit dry lands together which prevents crap erosion.4. Provides forest productsWith an increase in demand for forest and timber products, afforestation is very valuable due to the explosion of livestock and human population. For that reason, construction of infrastructure has led to the demand of forest products.5. Stabilizes the humourPlanting of trees in semi-arid areas attracts rainfall. This way, agricultural practices such as irrigation are carried out efficiently. In addition, afforestation acts as a catchment for water and domain conservation.(5)4 .EFFECT OF DEFORESTATION(8)When forests are killed, nature basically requires people to renew the forest. Reforestation is one image that is in the opposite direction as deforestation, but is proven to be a much harder effort than deforestation.So the rate of deforestation has not been offset by the rate of reforestation. Thus, the world is now in a troubled state when it comes to issues concerning the envir onment.Climate ChangeWhen an area of rain forest is either cut down or destroyed, there are versatile climate changes that happen as a result. The following is a list of the various climate changes with a brief description of why they come about.Desication of antecedently damp forest soilWhat happens is because of the exposure to the sun, the soil gets baked and the miss of canopy leaves nothing to prevent the moisture from quickly evaporating into the atmosphere. Thus, previously moist soil becomes dry and cracked.Dramatic Increase in Temperature ExtremesTrees provide weirdie and the shaded area has a moderated temperature. With shade, the temperature may be 98 degrees Farenheit during the day and 60 degrees at night. With out the shade, temperatures would be much colder during the night and around cxxx degrees during the day.Moist Humid Region Changes to DesertThis is related to the desicaiton of previously moist forest soil. Primarily because of the lack of moisture and the inability to keep moisture, soil that is exposed to the sun will dry and turn into desert sand. correct before that happens, when the soil becomes dry, dust storms become more frequent. At that point, the soil becomes usesless.No Recycling of WaterMoisture from the oceans fall as rain on adjacent coastal regions. The moisture is soon sent up to the atmosphere through the transpiration of foliage to fall again on upcountry forest areas. This cycle repeats several times to rain on all forest regions.Less Carbon Dioxide and Nitrogen ExchangeThe rainforests are important in the carbon dioxide exchange process. They are second only to oceans as the most important sink for atmospheric carbon dioxide. The most recent survey on deforestaiton and greenhouse gas emisions reports that deforestation may account for as much as 10% of current greenhouse gas emmisions. Greenhouse gases are gases in the atmosphere that literally trap heat. There is a theory that as more greenhouse gasses are rel eased into the atmosphere, more heat gets trapped. Thus, there is a world-wide warming cut off in which the average temperature becomes overtureivily higher.The ozone layer is a mass of oxygen or O3 atoms that serves as shield in the atmosphere against the harmful ultraviolet rays from the sun. Because ozone is do up of oxygen atoms, oxygen react with carbon monoxide. Such reaction would use up oxygen It follows that when there are more carbon monoxide atoms going to the atmosphere, the volume of oxygen would decline. Such is the case of ozone depletion.More DesertificationAccording to the United Nations Enviromental course of study (UNEP) in 1977, deforestation is an important factor contributing to desertificaiton. What is unclear is how fast deserts are expanding is controversial. According to UNEP, between 1958 and 1975, the Saharen Desert grow southward by about 100km. In 1980 UNEP estimated that desertification threatened 35 per cent of the worlds land surface and 20 pe r cent of the worlds population. Recently, groups challenged those destructions. Some scientists claim that the conclusion were based on insufficient data. Nevertheless, desertification withal threatens more and more drylands.(8)7.(3)(Soil eating away Soil Erosion The trees and shrubs in a forest cover the groundwork and protect the soil from the rain. Tree leaves intercept the rain fall, and shrubs and leaf set protects the soil from water dripping off the leaves. With this protection removed, the rain move at present onto the bare soil and erodes it. The rain also leaches the soil of important nutrients, making it less fertile.8. The Greenhouse Effect During photosynthesis, carbon dioxide is taken in and oxygen is given out. Deforestation removes the carbon sinks, and coupled with the carbon dioxide emitted from the destroy of fossil, the levels of carbon dioxide in the atmosphere increase. The carbon dioxide forms a blanket around the earth and traps heat from solar radiat ion. This is called the greenhouse effect, and causes the average temperature of the earth to rise. If this continues, the north-polar ice caps could melt and cause flooding.9. Disruption of the Hydrological Cycle Deforestation can effect the topical anesthetic climate of an area by reducing the evaporative cooling that takes place from the soil and plants. Because the amount of evapotranspiration has been reduced, the formation of clouds and therefore precipitation is also reduced. This threatens the existence of the remaining plants in the forest. Deforestation can also cause flooding. In forested areas, flood water is absorbed into the soil and taken up by the tree roots. The water is wherefore transpired through aerial parts of the plant and into the atmosphere, where it forms clouds. In deforested areas, the flood water runs across the area and is not stopped by vegetation. The top layer of soil is gnaw at in this process and gets transported into rivers where it causes t he level of silt to rise. This rise in the river level causes floods to occur more frequently. Less evaporation also means that more of the suns energy is used to warm the surface and consequently the variant above, leading to a rise in temperatures.10. Spreading of Disease the mosquito, genus Anopheles darlingi, which spreads malaria parasites, breeds in pools of water that are created in deforested land and on wear away land. Deforestation therefore favours a population explosion of this species.(3)(6)11. Flooding. Deforestation can result to watersheds that are no longer able to sustain and fix water flows from rivers and streams. Trees are highly effective in absorbing water quantities, keeping the amount of water in watersheds to a manageable level. The forest also serves as a cover against erosion. Once they are gone, too much water can result to downstream flooding, many of which have caused disasters in many parts of the world.As fertile topsoil is eroded and flooded int o the lower regions, many coastal fisheries and coral reefs suffer from the alluviation brought by the flooding. This results to negative effects in the frugal viability of many businesses and fatalities in wildlife population.(6)12. Other Effects(7)(a) Demand for land for cultivation.This has been seen both in Kenya and former(a) parts of the world especially countries that have Agriculture as the common sense of their economy. Trees have been cut down to obtain land for cultivation of both subsistence and hard currency crops, both by governments and individuals.b) Need for firewoodPeople, especially those who live in rural areas where electricity and gas are unavailable, resort to use of firewood as a source of heat. Here, wood is cut down and burnt.c) Need for land to build industriesIndustries require a lot of land and while industrialisation is important for every country, it is the bane of large tracts of forest. People contend jobs in order to provide for their daily ne eds.d) Need for land to build housesWith the universal increase in population, land to build houses for people to live in is very much required.e) Need for wood for furniture, pencils, paper etc)(7)(8)There many rewards such as clean air and clean water, perhaps the two most important, that forests provide. rainforests also provide many aesthetic, recreational and cultural rewards. If the rainforests are destroyed, then these rewards dissappear. This has major(ip) social repercusions for the entire world.(8)Effect to biodiversity(7) terminal of living creature habitats isolated from domesticated animal(prenominal)s and marine and fresh water animals, all other animals need forests as their habitats. These forests do not only provide a place for the animals to roam day but also provide their food and act as a source of protection from predators through camouflage. Destruction of the animals habitats literally kills the animals.Medicinal PlantsSome trees are used as herbs. Trees suc h as the Cinchona have been used as treatment against Malaria since time immemorial. Destruction of these forests leads to destruction of medicinal plants that could be used as treatment for various ailments.(7)(9)Forests are natural habitats to many types of animals and organisms. That is why, when there is deforestation, many animals are leave-hand(a) without shelters. Those that manage to go through the flat lands and residential sites are then killed by people.Through the years, it is estimated that there are millions of plant and extinct animal species that have been wiped out because they have been deprived of home. Thus, biodiversity is significantly lowered because of the maddened deforestation practices of some people.Wildlife advocates have been constantly reminding that several wild animals left in the world could still be saved if deforested forests would only be reforested and the practice of slash and burn of forests would be totally abandoned.Social effects of defo restationDeforestation is hardly hitting the living conditions of indigenous people who consider forests as their primary habitats. Imagine how they are rendered homeless when forests are depleted. These natives would be forced to live elsewhere, and are usually left to change state mendicants in rural and urban areas.water sinks in deeper to the ground, and eventually replenishing the supply of water in the water table. Now, imagine what happens when there is not lavish forests anymore. Water from rain would simply flow through the soil surface and not be retained by the soil.Overall, effects of deforestation cannot be offset by the contribution of the practice to development. While it is logical that progress is very much needed by mankind, it must also be noted that nature knows no defeat. Destruct it and it would certainly retaliate, one way or another.Pollution is rapidly growing along with population. Forests are greatly helping reduce the amount of pollutants in the air. So , the depletion of these groups of trees is greatly increasing the jeopardize that carbon monoxide would reach the atmosphere and result in the depletion of the ozone layer, which in turn results to global warming.(9)5. SOLUTION OF DEFORESTATION(3)Reforesting this is especially popular in Vietnam, where most of their forests were destroyed during the war. Now, every pupil has to plant a tree and look after it.Bans generally, people want a ban on the logging of ancient-growth forests and possibly compensating companies for not logging certain areas.sustainable Forests using forest and the animals and plants that live in them in ways that do not permanently damage them. This could mean taking only as much timber or other products as the forests can support so that they will continue to be productive in future years.Recycling an weft for the wealthier countries in the world to cut down on their consumption of forest products in general.Protected Areas environmental organisations like WWF and Friend of the Earth can offer legal protection for certain areas by campaigning and communicate governments over the necessity to protect a proportion of the world forests from destruction. take a leak an increase in demand for products which have their origin in tropical rainforests e.g. body creams, bath oils, sweets, fruits and nuts, would make the forests more secure, as a large number of trees are needed to produce a large yield.(3)(10)False Solutions1. Sustainable Commercial Logging On a governmental level, attempted solutions to deforestation caused by the timber industry have emphasised the necessity of supporting sustainable timber extraction. Such approaches assume, without supporting evidence, that rainforests can be used as an industrial resource base for timber on a sustainable basis. This has resulted in more rather than less deforestation. The external tropical Timber Organisation (ITTO) has had to acknowledge that serious attempts at sustainable management of tropical rainforests for timber production are on a world scale, negligible.As well as the technical obstacles to sustainability, the industry has shown itself to be unable to operate free from corruption. The only systematic attempt to disclose such corruption has been in Papua New Guinea, where a recent inquire reason out that there can be no doubt that the timber industry, by its very nature, is conducive to acts of a criminal nature and acts contrary to police force and proper government administration.2. The Tropical Forestry Action Plan (TFAP), the first major international initiative to tackle tropical deforestation, was launched in 1985 by the UNs nutrition and Agriculture Organisation (FAO), The World Resources Institute, the World Bank and the United Nations information Programme. It claimed to offer a cure for tropical deforestation and its supposed causes, but its flaws were apparent from the outset. It was based on the assumption that poverty and overpopulation are the main underlying causes of tropical deforestation and failed to recognise the role of the developed countries. It paid lip service to the role of landlessness and destructive development, but made no real attempt to deal with them. The TFAP regarded deforestation as a result of too little government control and called for all rainforests to eventually come under government jurisdiction. Rather than calling for reforms to inequitable land ownership, the TFAP often requires annexation of conventionalistic lands for government forestry estates.Donor countries are becoming nonvoluntary to fund TFAP projects. Peru, Colombia, Panama and Argentina have received less than 10% of the funding required for their national TFAP projects. The US Senate is now refusing to fund the TFAP at all, and Britain has said it will withdraw from the Plan entirely unless coordination of the TFAP is moved out of the FAO.3. The Limits of Reserve StrategiesA significant proportion of tropical biodive rsity would already be lost if nature reserves, often initiated by private conservation organisations, had not been established. However, all too often indigenous peoples, living harmoniously with their environment, have been expelled from protected areas or subjected to controls that have led to the disintegration of their cultures.It is a misconception to think that nature reserves can conserve the greater proportion of the genic diversity of tropical rainforests, where the number of individuals of each species per unit area tends to be low, but the total number of species can be enormous. On average, ten hectares of lowland tropical rainforest in South East Asia will contain more tree species than the whole of North America.It is therefore inevitable that any large-scale projects which destroy rainforests will lead to the extinction of hundreds of species. only(prenominal) by providing the widest possible protection for the remaining primary rainforests will it be possible to save the greater part of the Earths biological diversity from extinction. purely protected nature reserves can only be a supportive measure in an overall programme for the protection of rainforest ecosystems. The creation of nature reserves must not be used as justification for the destructive exploitation of unprotected rainforest areas.4. The International Biodiversity ProgrammeThe World Bank is pursuing the goal of a global Biodiversity Action Programme. Like the TEAP, this plan fails to confront underlying causes of biodiversity loss, and is likely to worsen the problem it is supposed to solve. Loss of biodiversity in tropical regions is due to the trend towards replacement of traditional species-rich agriculture and forestry with monocultures. Yet under the Biodiversity Programme, monocultures would be encouraged. The Programme sees the setting diversion of reserves as the solution to the problem, but the stripped size required for viable areas of tropical forest is unknown. Worse, the setting aside of reserves is likely to be used as an excuse for the open-ended exploitation of unprotected areas. The Programme would also increase the control of biodiversity by the North at the expense of the South.TOWARDS REALISTIC SOLUTIONSAlternatives to destructive exploitation of tropical forests are to be found in small-scale initiatives coming from the plenty roots in tropical countries, not from ill-conceived large-scale prestigiousness projects such as the TFAP1. Recognising the Rights of Traditional Owners.The Australian Rainforest Memorandum, produced by the Rainforest Information Centre and endorsed by over 40 non-governmental organisations, asserts that The upright to cultural survival for all tribal peoples is inviolable. All possible efforts should be made to support and safeguard their rights and those of other forest dwellers, in particular the right to security of land tenure.About one thousand rainforest cultures still exist. Nearly all of them a re in conflict with the development strategies of the predominate social classes and international development agencies that have taken control of their lands and who consistently ignore their basic rights and often even their very existence.It is significant that the most successful projects to save rainforests are those which have been carried out in cooperation with the traditional owners of the forests. In Papua New Guinea and Ecuador, the Rainforest Information Centre and other organisations have been involved in schemes which support the legitimate development aspirations of traditional landowners with small-scale autonomous projects. In 1990, the Colombian Government gave back fractional its Amazonian territory to its rightful Indian owners, acknowledging that they were the best guardians of the forest. In Malaysia, Indonesia and the many other countries where the rights of traditional owners have been ignored, attempts to save rainforests have been uniformly unsuccessful.2 . Non-Timber ValuesThe economic value of keeping rainforests is often overlooked. Rainforests provide essential and renewable sources of fruits, starches, oils, medicines, firewood, animal products, building materials and other projects when extraction is well-managed. However, the value of rainforest goods and services to local human populations is usually ignored in the economic analyses upon which development decisions are based because these societies often operate with little involvement in the cash economy.In many tropical countries, major sections of the population depend directly on intact rainforests for their daily needs. The people of Papua New Guinea, for instance, obtain 58% of their animal protein from rainforest areas.In large regions of West Africa, people until recently met 65% of their animal protein needs from rainforests. This situation changed as the forests were destroyed by the establishment of export plantations and the timber industry.Although the careful m anagement of non-timber forest products has considerable national and international potential, these resources are being lost through the destruction of the tropical forests. In the Amazon, over two million people depend on rubber, Brazil nuts and other minor forest products without damage the biological integrity of the rainforest. Recent studies have shown that the value of non-timber forest products often far exceeds the value of timber in tropical forests. A study in the rainforests of Peru showed that the economic value of the minor forest products, including fruits, resins and medicines which were actually being marketed, exceeded the value of use the forest for timber by nine to one.However, assessment of the potential of non-timber forest projects to provide for the market beyond a regional level must include careful ecological auditing. Available suggests that the precise ecological characteristics and the soil and microclimate conditions of tropical rainforests limit th e possibilities for sustainable exploitation to a much greater degree than in temperate ecosystems.In fact primary rainforest

Sources Of Competitive Advantage Tourism Essay

Sources Of Competitive Advant board touristry EssayAbu Dhabi is the capital urban center and largest bring out of the seven emirates of the UAE it constitutes for 85 of the UAEs organic land mass. It is home to just oer 613,000 people. However, it is the blurb largest metropolis aft(prenominal) Dubai. Over the recent age, Abu Dhabi has evolved into an international conurbation. It is the epicenter of the UAEs political and industrial activities. The city is also home to vizor officials, such as the royal emir Family and the United Arab Emirates central, federal government. Abu Dhabi is considered to be iodin of the battlefields largest producers of oil and a pantheon for regional commerce. Abu Dhabi has been recently putting in trem residualous effort to actively commute it economy through multiple investments in financial usefulnesss as well as the touristry welkin. From the touristry perspective, Abu Dhabi is considered to be one of the valets close to fastest i ncrease touristry references. Also, it is deemed to be a city that snaps its visitors an opportunity to experience a combination of elaboration-rich tradition, modernity, adventure, and utter relaxation. Alongside that, Abu Dhabi is also a put up where people support experience aesthetic beauty both in terms of the indispensable landscapes and contemporary architectural designs. In addition, the Abu Dhabi world(prenominal) Airport has also been ranked among the best airports in the Middle eastern hemisphere region. Given its blissful beaches, luxurious hotels, and all(prenominal)-embracing shop experience, Abu Dhabi is an ideal destination for tourists and visitors.Destination MissionAbu Dhabi has set long-term oddments with respect to its tourism plans and priorities. plaza in mind its initial plans of exploitation and sustainability, the tourism sector in Abu Dhabi plans to achieve certain key strategical goals over the next year. check to the Abu Dhabi Tourism Au thority (ABTA), they be aiming to collectively building a world class tourism destination (http//www.abudhabitourism.ae, 2012) via developing an extensive range of increases that cope with the needs of their target commercializes, and by developing whatever form of sentiency with regards to their target market and by creating the necessary level of proficiency in the marketplace. From our standpoint, our mission is to create a merchandise plan that will make headway Abu Dhabi as an exceptional and globally recognized tourism destination.Abu Dhabis Competitive rewardAs Abu Dhabi continues its growth, it has man hop ond to gain competitive advantage a customer home p novel as well as on a crossroad/service base and that is through enhancing the citys infrastructure to reduce traffic, build a much than purlieu friendly city (Masdar City), and the biggest yet to come, the metro.Abu Dhabi reflects a relaxed yet forward- realizeing lifestyle. Its a meddlesome city and a r attling important billet hub but yet maintains a quiet life un give c are Dubai which is the city that never sleeps. And it is all in line with Abu Dhabis vision. It has become the perfect spend get extraneous along with pleasure with product line where now a cable trip can also mean a good duration for the family as well.Sources of competitive advantageEtihad airways UAEs second national carrier and one of the stellar(a) award winning airline, offering the best service for their customers and intercommunicate Abu Dhabis true hospitality. Having top nonch services in the aviation manufacture gives tourist their first best experience in Abu Dhabi as curtly as they choose them as a way to get there. begetFor these seeking a unique thriving experience these are some of the thing to do while in Abu DhabiYas Island just an hour and a half away from Dubai hosting state of the art hotels, F1 races in Yas Marina Circuit, residential area by the beach, and fun family time in Ferrar i World.Get the chance to rebound the track in Yas Marina Circuit.Abu Dhabi islands Saadiyat Island if relaxation and lapses is what you need, and Sir Bani Yas to explore UAEs innate(p) preserve and largest island, as well as Delma Island, holding the Gulfs most important pearl fall centers.Desert balloon expeditionsHelicopter toursCruise toursSports and RecreationSports lovers will wealthy person a great share of excitement in Abu Dhabi with some out of galore(postnominal) of activities for them to do such asGolfWater sports and slideMotor Sports and kartingOff-road drivingShootingFishingDivingHorse rideTennis with Mubadalas World tennis championship.ShoppingShopping lovers and fashionistas will hence cook a great shopping experience in Abu Dhabi and these are some of the places and goods they can shop forBest buys and bargainingShopping mallsCarpets subterfugeArabian and topical anesthetic souvenirs (Sougha)Luxury retailTraditional markets and souksGold jewelryCulture and HeritageA famous quote is ex interchanged amongst people in the middle east and to be specific at heart the Arabian Gulf region one who doesnt have a past, doesnt non have a future, and from there we take on the account books of our late leaders and visionaries to illustrate how the Emirates and Abu Dhabi to be exact takes its steps in growing and blooming. Hence, Abu Dhabis inheritance villages theme park, and archeological sites in Sir Bani Yas illustrate the UAEs rich culture and heritage.Other Amazing Must-See SitesMasdar City and Masdar institute a place on almost everyones destinations list to see the completely sustainable building and environment friendly city.The Grand Mosque one of the largest mosques featuring awed Islamic architecture. The grand mosque has the depicted object to host 41,000 worshippers, 82 domes, over 1000 columns, 24 carat prosperous gilded chandeliers and the worlds largest hand knotted carpet.Emirates PalaceAl Ain zoological gardenArabian Wildlife park in Sir Bani Yas islandCourse Project FocusIn the course project focus we would standardized to move away from the clich of Abu Dhabi world a affair hub only and home of embassies and consulates, and go beyond that. Abu Dhabi is indeed much more than that. Its a vacation destination everywhere you look around beginning with Abu Dhabis cornice to Al Ains Oasis city, and not to denotation the western region of the Empty Quarter desert in Al Gharbia for the adventure seekers1. We will construct a merchandise plan to change our audience perception of Abu Dhabi and gain more attention and tourism seduceive force and shape tourism in Abu Dhabi, as well as to advert the goal of Abu Dhabis Economic growth vision in 2030.Section 3 SITUATIONAL ANALYSISIndustry AnalysisFor the UAE as a whole, the tourism sector had an otherwise good year in 2011, although annual growth in foreign tourists slowed somewhat to an estimated 11.0%. BMI anticipates a slowdown in the sector ove r the short term, with growth in arrivals forecast at virtually8% in 2012 (raised slightly this quarter). Growth in visitors from Europe to Dubai has been weak in recent years. proceed favorable opportunities exist for the UAE to exploit regional tourism growth, such as from Saudi Arabia. The tourism industriousness has also become a celebrated bright spot for the construction sector. The most recent figures for Abu Dhabi for January-July show the emirate welcomed 1.37mn hotel guests, an 11% increase over the corresponding period in 2011.The already burgeoning tourism sector appears to have benefited from the Arab Spring, with tourists absorbed away from other locations in the region. Given the on-going instability, there is potentiality for the persistence to benefit further in this regard. annual tourist visits is expected to rise from 1.8 million visitors in 2010 to 2.7 million by 2013 and to 7.5 million by 2030. Every aspect of the strategy works towards showcasing Abu Dh abi as an exclusive, high-end tourist destination where visitors can engage in world-class duty and relax.SWOT AnalysisTOURISM IN ABU DHABIENVIRONMENTEVALUATION sexualSTRENGTHSBase to a large number of leading corporations in the worldPresence of leading luxury hotelsEasy access worldwide payable to close proximity of Abu Dhabi Intl AirportWell laid out and congestion-free streets considerable array of destinations and events for a family holidayWEAKNESSESLacks the luster and glamour of neighboring Dubai evolution and implementation of projects is slowDoes not cater much towards young unity adults.EXTERNALOPPORTUNITIESRising global position of the regionPresence of innate resources (petroleum)Ever expanding globalizationTHREATSRise of other oil states like Qatar and capital of KuwaitDisturbances in the regionOverview of SWOT AnalysisThe SWOT analysis sums up the strengths and weaknesses of the tourism industry of Abu Dhabi. The above table shows us that the tourism industry in Ab u Dhabi has the potential to grow and become one of the largest in the region. universe the Capital of the United Arab Emirates has made Abu Dhabi home to most of the head offices of leading global corporations in the region. The large number of luxury hotels makes Abu Dhabi a prime location to host personal credit line events and conventions. Abu Dhabi caters to families also by having a figure of cultural destinations as well as those that cater to fun. The Ferrari world in Abu Dhabi, The upcoming Yas Waterpark, The Grand Prix and rock concerts such as Creamfields is an attraction that pulls in lots of fun seeking crowds. Abu Dhabi unlike Dubai lacks certain glamour, with tourism and short letter not being the prime source of income, the implementation of projects is quite slow. Dubai and other oil states in the MENA region are therefore a challenger to Abu Dhabi that cannot be ignored.CompetitionCompetition for tourism in Abu Dhabi involves both local anesthetic and internat ional level competition. At the local level, it faces tough competition in general from its sibling Dubai the Las Vegas of the middle east. Abu Dhabi has announced new ambitious tourism targets, complemented by a US$30 million marketing budget and grand infrastructure projects, and it is opening up representative offices around the world and attending world travel fairs. The emirates ambitions would appear identical to Dubais but this sibling wants to be different. However the end product differs from Dubai, Abu Dhabi is now throwing impressive figures into the variety in a bid to attract an estimated U$11 billion in tourism projects by 2015. Ultimately Abu Dhabi may develop a choice tourism product to Dubai, buts its path to achieve this will follow Dubais development example, which has shown what you can achieve with a well-coordinated and funded marketing approach.On the other hand, Abu Dhabi faces fast competition from the other metropolitan cities around the world and re nown for tourism. Abu Dhabi has put away not turned out to be a popular word among the people around the world and this is what Abu Dhabi needs to aim at. With strong marketing strategies and effective implementation along with determination, Abu Dhabi can definitely reach this goal with top rankings in the worlds best destinations.Customer AnalysisThe customers in a tourism industry are nothing but the tourists. These tourists visit a county for either of the two purposes Business or Leisure. Abu Dhabi, being a place which was known for standing up during the recession period and still well-fixed in the market at a good rate with a lot of upcoming projects proves to be a good attraction to condescension entrepreneurs around the world. Abu Dhabi should definitely focus more on attracting customers who visit for business purposes.At the same time, families and other people who need to take a trip for fun could satisfy themselves in Abu Dhabi with the numerous attractions. Abu Dha bi has attractions for all the age groups and if people know more about the attractions and events in Abu Dhabi, theyll definitely not miss out on these. People nowadays are turn more awake of and interested in tours and Abu Dhabi has very good potential to cater to the interests of all age groups. Abu Dhabi has enough to serve both the types of customers very well and this is what that makes it an effective place for tourism.Section 4 SEGEMENTATION, TARGETING, AND POSITIONING (STP) grocery store SegmentationWhen it comes to tourism planning and strategy formulation, it is of utmost importance to surgical incision the market prior pursuing a course of action or marketing plan. Market ingredientation refers to breaking down or classifying the market at hand into submarkets or segments based on certain characteristics or aspects. Such characteristics (demographics and psychographics) may include age, purpose of travel, and opportunities available to them. In our case, promoting Abu Dhabi as the next big tourism destination, the tourism market can be broken down into several segments. The first main segment is families, which lie of parents and children- perhaps also young adults inside the household- and even senior members like grandparents. This segment can be further divided into different age groups. For example, this classification can be done as follows toddlers and children ranging from the age of 5 to 12, teenagers and young adults starting from 13 years of age up to 19, a youth category which encompasses the younger generation (i.e. 20 to 29 years old), and lastly the adults or seniors which are mainly above the age of 30. The second main market segment would be the business travelers. As mentioned in the first place in the project, Abu Dhabi is a regional hotspot for business opportunities and investments. Thus, it can attract potential businesspeople. As a result, it is important to consider professionals as a segment in spite of appearance tha t particular market. Lastly, a third possible segment could be individual/pair travelers such as bachelors, singles, newlyweds (honeymooners), couples without children, and finally, retired or senior couples.Target Market IdentificationTo target a particular segment, a particular destination must prove what is has to offer to be of comfort to the targeted market. In this case, we believe the predominant target market would be families. thither are some reasons why Abu Dhabi would consider promoting itself to families, and conversely, there are m all reasons why families might consider Abu Dhabi for their next vacation spot. When firms are marketing a certain product or service, the consumer must understand what the product or service uniquely offers to them compared to that of its competitor and what added value it provides. Similarly, a tourism destination must offer its tourists a unique experience in every regard. It is easy for a family to pick a destination that has amazing p arks, state of the art resorts, and large shopping malls, but the question is, what is so different about a beach in Salalah, Oman, a resort in Sharm El Sheikh, Egypt, and a shopping mall in Dubai, with what Abu Dhabi has to offer? What is it exactly that pushes a family to visit one place over some other? The answer is value and experience. The experience and joyful memory is what stays with a person, e excessly after a trip or vacation.Abu Dhabi is home to many things that a vacationing family would be on the lookout for. There are many activities that one can do both indoors and outdoors. A business man flying to Abu Dhabi to close some deals can irritate no more about leaving his family back home. While hes busy during the day his wife can take away the kids to Ferrari World, or if theyre a couple with no kids, the wife can go out shopping or enjoying a relaxing spa day in Saadiyat island resort. Nevertheless, business and pleasure has become a very do-able thing in Abu Dhabi where business partners can take a cruise along the sea, golf, or competing on the tennis course while discussing work. What makes Abu Dhabi different is that the visitors do not have to worry about acquiring stuck in traffic while getting from one place to another. The activities venues are very spread out all over Abu Dhabi beginning with Yas Island, just an hour and a half away from Dubai, to Al Gharbia the western region of the Empty Quarter desert. Additionally, Abu Dhabi has beautiful natural preserves and natural islands where the family can enjoy kayaking along and enjoy the natural beauty, and archeological specimens that reveals the rich heritage and culture of the UAE. Abu Dhabi is the destination where modernity and heritage meets, and greet its visitors with warm welcoming Arabian hospitality and traditions were inherited along the years and are carried on from one generation to the next, therefore the special treatment is always given away wherever you go about Abu Dha bi. Worry no more about what can your family can do because theres fun for everyone in Abu Dhabi.PositioningA quote from His Excellency Mubarak Al Muhairi, director general of ADTA regarding Abu Dhabis positioning in the tourism industry says the avocation Abu Dhabi is seeking to attract discerning tourists who will be attracted by a diversified product base of beach, nature, culture, sports, adventure and business tourism. Our mandate is to position Abu Dhabi as an international city of wealth and culture, while maintaining a equilibrise approach between development and environmental preservation and sustainability. In our five-year strategic plan, 2008-2012, we have prioritized wider international marketing of this destination and we envisage that by the end of this year we will have ADTA representative offices in Australia, Italy and China joining our existing overseas office network which serves our primary markets of the UK, Germany and France.2Thus, Abu Dhabi seeks growth in the tourism industry and position itself within the market using product characteristics and customer benefits as a positioning strategy.Section 5 merchandise MIX MARKETING STRATEGY market MixThe proposed marketing mix for the betterment of the tourism industry of Abu Dhabi consists of four main elements Product formulation, Pricing, advance and Place.Product FormulationProduct in the tourism industry is any benefits or quality of experience that meets the needs and wants of the customer. Abu Dhabi needs to ensure that the tourism experience that it provides its guests meets their needs. This can be done by ensuring top performance in four aspects of its product.Designed Characteristics The tourism in Abu Dhabi can be given a boost by attracting more customers, this can be done by clubbing in concert different aspects of its tourism like cultural sites, hotels, leisure activities into single deals and promotions.Service Component All tourism staff should undergo special traini ng for interaction with customers. There should be a uniform form of administration for all tourism organizations within the emirate. When customers notice the same uniforms and procedures within different tourist spots within the country, it instills a form of familiarity within them.Branding/Ambience Abu Dhabi should create a crisscross for itself as a top end tourist destination. The sword should consist of a catch phrase as well as a logo. The catch phrase should project in the mind of the traveler an image of the destination and a feel of the people and culture. The logo can include prominent structures of the emirate (eg. Sheikh Zayed Mosque, Leaning Tower of Abu Dhabi). Having a shuffle and its consequent promotion around the world will give a boost to the tourism industry in the emirate.PricePricing is a very important marketing strategy as it helps control the gross sales volume. Abu Dhabi has over 125 hotels, where many of these are five star hotels. The published pri ces of these hotels tend to be very high and do not attract a lot of customers. The tourism industry could create deals that club together hotels and different leisure activities and charge a promotional price. This way, the customer perceives more value for the cost they are paying. Abu Dhabi could also create seasonal price strategies that can cater a specific tourism season. advancePromotion is perhaps the most visible of the four marketing mixes and perhaps what Abu Dhabi lacks the most. As a tourist destination, Abu Dhabi needs to send a global meat that they are now ready to enter the tourism market. This can be done through hosting tourism exhibitions and signing contracts with international hotel groups and airlines for promotional prices. issue magazines and brochures as well as a more interactive announce in travel websites can help make the consumers more aware of Abu Dhabi as a tourist destination.PlaceIn tourism, place does not refer to the destination alone, rather all points of sale for the destination. This includes travel agents, online fight as well as convenience of access. Abu Dhabi should start a tourism office in major cities around the world offering deals at promotional prices. Etihad Airways already connects Abu Dhabi to different parts of the world, ensuring ease of access to the city.Marketing StrategyA well-developed efficient marketing strategy for the targeted segments is very nugatory for growth of the product. This can be achieved by the following means sector Regulation Work with industry sector stakeholders to enhance overall tourism sector standards. Develop and implement sector licensing and classification.Visitor Experience alter and consistent visitor experiences founded on unique culture character. Visitor services program Advocacy with other departments and agencies to meet the travelers needs.Accessibility Significantly amend access to and within Abu Dhabi.Stakeholder Collaboration Champion the development of t he tourism industry with stakeholders.Tourism Product Development Foster leisure and business tourism attractions and events. conjure Abu Dhabi Promotion of Abu Dhabi as an international destination. Produce a settle down stream of innovative event and concepts which are aligned to, and reinforce brand Abu Dhabi.Job Creation Increase in skilled tourism example and generate greater levels of Emirati participation.Organization Excellence Increase the organizations effectiveness by operating with a streamlined structure, well-defined and documented processes and using the up-to-the-minute available technology tools.Workforce Development Increase the organizations effectiveness and efficiencies by recruiting and retaining skilled employees and empowering them to the highest levels of professionalism with a customer focus attitude.Sustainable Tourism Promote development of a sustainable tourism sector adding value to the local community.

Analysis of Public Celebrity Apologies in America

Analysis of Public Celebrity Apologies in AmericaDevin sw cunninghyJulia TofantukTheir percentage and effects via analyzing specific casesIntroductionRecently, I clear compose awake(predicate) of a trend that has been sweeping across America the glory acknow directgment, or precisely, the non- acknowledgment. I think I have always been aw atomic number 18 of the constant apologies make by celebrities, just it has only been in the late(prenominal) year when I have actually paid attention to the lyric poem they were using to apologize, and under what circumstances they were apologizing.In fact, the exact moment when I became infatuated with the repute apology was when I was listening to a aerate of the Opie and Anthony Radio submit in March 2014 and the hosts were discussing the numerous repute apologies that had been made during the previous week. Their discussion almost famous person apologies began to consume the show daily, until they officially established an Ap ology Clock on June 5, 2014 (Apology Clock, 2014). The experiment was to see if they could go ten age without a glory apology. The results showed that they could not, as there was at least one new apology a day and much often than not there were apologies from multiple celebrities. Their research ended haply one month ulterior when one of the hosts became a victim of the celebrity apology. I give discuss more closely this later in the paper.For the purposes of this paper, I will begin by defining the terms and oscilloscope the paper covers. Secondly, I will present slightly cases from a large range of circumstances which celebrities apologized, and the results of their apology. Finally, I will discuss Americans reaction to the celebrity apology.DefinitionsAccording to the Merriam-Webster Online Dictionary, a celebrity is defined as a item-by-item who is famous. For this paper, the definition will be narrowed to only a person who is recognizable in North America and bro adened to include corporations, as these argon considered individuals under the law.An apology is defined as an expression of regret for having through or said someaffair wrong. For this paper, we also study to consider the definition of a non-apology apology, which is defined as a statement that has the form of an apology but does not express the expected contrition. An example of a non-apology apology would be saying Im sorry that you feel that way to psyche who has been offended by a statement. This apology does not admit that there was anything wrong with the remarks made, and additionally, it may be taken as insinuating that the person taking offense was to a fault thin-skinned or irrational in taking offense at the remarks in the first place (Lazare, 2005).Case Studies of celebrity apologies and the results of the apologythither are hundreds, if not thousands of examples of celebrity apologies. For this paper, the time frame of the case studies of celebrity apologies exam ined will begin in 1998, well after the advent of the Internet. This beginning point was chosen beca subroutine the Internet disseminates information al around effortlessly, therefore more nation would be aware of the apologies devoted by celebrities.Furthermore, the case studies offered are examples of the wide range of circumstances under which a celebrity has had to apologize. there are countless more examples to choose from, but the following examples forget a general overview, so the scope has had to be narrowed.Case field 1 tear Clinton apologizes for having an affairIndeed I did have a relationship with Miss Lewinsky that was not appropriate. In fact, it was wrong I misled masses, including tied(p) my wife. I deeply regret that.On idealistic 17, 1998, President Bill Clinton stood in the White House pressroom and apologized to the American pack for having an affair with a White House intern, Monica Lewinsky. When the affair first became earthly concern, Bill Clint on denied having a inner relationship with Ms. Lewinsky tied(p) though she offered circumstantial evidence to a Senate look into committee. The news of this extra-marital affair and the resulting investigation pillowcaseually led to the impeachment of President Clinton in 1998 by the U.S. House of Representatives and his subsequent acquittal on all impeachment charges of bearing false witness and obstruction of justice in a 21-day Senate trial (Posner, 2009).This apology most likely saved his presidency. His apology was emotional and appeared sincere. He was able to interrelate with Americans, time at the same time admitting he was wrong and inquire for forgiveness (Bill Clinton apologizing for his affair with Monica Lewinsky, 2008).However, what makes the circumstances of this apology important is the fact that the policy-making indigences of the Republican Party forced President Clinton into a position where he had to apologize. The results, politically, led to the rise o f the Republican Party from 2000 to 2008, and an ever increasing motivation to use the personal affairs of politicians as a weapon in elections, and politics in general.Case rent 2 Janet capital of Mississippis wardrobe give outOn February 1, 2004 during the half-time show of Super till XXXVIII, Janet capital of Mississippi and Justin Timberlake were performing when suddenly Timberlake removed an member of Jacksons clothing, revealing an exposed breast to a live telecasting audience. This event has been termed Nipplegate by the media (Apologetic Jackson says costume reveal went awry, 2004). The next day Jackson apologized to the public to anyone who was offended. This is an example of the non-apology apology. in that respect are several reasons why the circumstances surrounding this particular non-apology apology is important. First of all, a wardrobe malfunction is considered to be an accident, so the question remains why an apology was even necessary. Secondly, the American s ensitivity to nudity is revealed to have a low threshold, while their sensitivity threshold to a violent sport, American football, is high. This means that Americans are more offended by nudity than violence. Finally, the results of this apology led to the federal Communications Commission to impose higher fines and regulations concerning obscenity in dispense media on public airwaves, which still continue today (Ahrens, 2006).Case study 3 Michael Richards nigger rantDuring a November 17, 2006 performance, Michael Richards, a stand-up comedian who became popular for the role of Krammer he played on the successful American sitcom Seinfeld, shouted a racially charged response to benighted hecklers in the audience, shouting Hes a nigger several times and referring to kill (Farhi, 2006).This is only one example of an apology or non-apology apology found on racism, religion, or sexual orientation. Other celebrities who have had to apologize for racial rants or, more importantly, op inions based on race include Mel Gibson, Gary Oldman, and many others (Hare, 2014).However, what makes this apology most interesting is the publics initial reaction and later action. Richards made a public apology on the Late Show with David Letterman, when Jerry Seinfeld was the guest, sayingFor me to be at a comedy club and to bye out and say this crap, Im deeply, deeply sorry. Im not a antiblack, thats whats so crackbrained more or less this.What happened next is surprising the audience initially laughed during uncomfortable pauses in Richards explanation and apology, unable to decide if the interview was a comedy art object at one point Seinfeld chided the audience, Stop laughing, its not funny. (CNN news programroom, 2006)Later, Richards called civil rights leading Al Sharpton and Jesse Jackson to apologize. He also appeared as a guest on Jacksons syndicated piano tuner show. This began a new trend in apologizing the blamable party had to personally apologize to repre sentatives of the groups who might be offended (Sharpton Comedians apology not exuberant, 2006).Case study 4 Various integrated apologiesSince corporations, as well as celebrities, are extremely vigilant when protecting their brand, it is no surprise that they find themselves in situations where they have to apologize. Most corporate apologies are sincere because they have directly affected the lives of individuals or the environment. However, many corporate apologies are non-apology apologies because the circumstances around which they have apologized usually involve small matters that would not normally offend the majority of the population.One example of a typical corporate non-apology apology involves Delta Airlines. During the 2014 World Cup competition in Brazil, Delta Airlines affix a message on Twitter congratulating the United States association football team for their defeat over Ghana. In their message, they posted a belief the Statue of Liberty with the number 2 su per-imposed over it and another picture of a giraffe with the number 1 super-imposed over it. These graphics symbolized both the earth and the score of the game. The problem with this is that giraffes are not to be found in Ghana (Mendoza, 2014).Critics found the Twitter post to be ignorant and queasy, and some even considered the post racist. Delta Airlines felt they had to apologize the next day on their website saying the tweet was both inaccurate and inappropriate and that the company was reviewing its procedures to attend that future images and posts reflect both our values and our global focus. (Delta Air Lines Apologizes for camelopard Gaffe, 2014)Case study 5 Celebrities who do not apologizeThere are many times when celebrities say or do things which people find offensive, and the public usually waits for an apology a few age after. However, some celebrities refuse to apologize. What makes these cases interesting is the effect their refusal to apologize has on their car eer. ii recent examples of this scenario involve Charles Barkley, a former NBA basketball player and Anthony Cumia, a popular radio presenter.In the first scenario, Charles Barkley was commenting on his travels to different cities in the United States while he was an NBA player during a live television broadcast. During his narrative, he described women from San Antonio, Texas as being big old women, referring to their weight. When people from San Antonia demanded an apology, Barkley replied that he will apologize when hell gonna (sic) freeze over. (Dater, 2014)There was no negative fallout from his response. In fact, he continues to be a sports referee and presenter today. Many retrieve that Barkley did not have to apologize because this doings is what is expected from him. The story eventually left the news cycle and is often forgotten.On the other hand, the situation is different for Anthony Cumia. Cumia was one half of the radio show Opie and Anthony, the same show that had the aforementioned Apology Clock experiment, which lasted from June 5 to July 4, 2014. During the shows holiday break for Independence Day, Cumia was walking in Times Square, New York City late at night photographing the metropolis lights. While he was taking one particular photograph, an black woman happened to walk in the frame of the picture. She heard the cameras mark off and immediately began to accost Cumia, and she was joined by a group of African-American men.Later that evening while he was at home, he began posting the pictures and his comments on Twitter. Many of these comments were charged with emotion, and some of them were construed as being racist and violent towards women. The posts were noticed by a blogger, and the incident was reported in the mainstream press a couple of days later (Perex, 2014).Cumia refused to apologize. In fact, he appeared on various news programs to explain and defend himself. The only thing he admitted was that he should have cooled down before posting his draw on Twitter. His refusal to apologize lead to his firing from SiriusXM radio four days later (MacNeal, 2014).Americans response to and attitudes towards celebrity apologiesSocial Justice WarriorsCurrently, the trend in America is that celebrity apologies are increasing. This can be attributed to the importance of accessible media not only Twitter and Face Book, but also public blogging sites that act as mainstream media, such as TMZ or The Huffington Post. These blogging sites have given rise to the social justice warrior.A social justice warrior is a blogger who uses social media to fight for the rights of the minority, under-privileged, and under-represented (Internet Observation understand). They actively seek out celebrities, in general white males, and search for things that they say or do which are considered offensive to the people they want to protect and then write about the circumstance. Their blogs are read by a few and then linked in Twitter, where the article is read by many. more than often than not, the mainstream press will report on the story if the blog post has been shared enough times.There is much criticism towards the social justice warrior. Many believe that they are nothing more than gossip columnists who do not have the talent to write for established tabloids. Most social justice warriors move in money when people view their blog and/or click the advertisements posted on the site, so it is in their interest to write about contentious topics. Furthermore, social justice warriors do not have to answer questions about their sources, and usually hide themselves if there is an attack against them (Roosh, 2014).Backlash against celebrity apologiesMore recently, many people are starting to question why celebrities need to apologize, particularly for an unpopular opinion they may have voiced. An example of this flinch is when the actor robin redbreast Williams committed suicide. After this tragedy, many celebr ities voiced their opinions about suicide, and one celebrity who voiced unpopular opinions about suicide, the singer and causality Henry Rollins, particularly received a lot of criticism (Joyce, 2014). This led to the question, Do we now have to apologize for our opinions (Norton, 2014)?Finally, the celebrity apology has live on embedded in humor. A recent example, and one that defines how ridiculous the celebrity apology has become, is the Twitter IAmSorry started by actor Shia LaBeouf, which celebrities now have to use when posting their apologies. He has stated that the celebrity apology has become an art form now, and should be instructed in every drama class (Hare, 2014). resultThe celebrity apology is more than a humiliating moment for an individual or a corporation. The reason why many Americans are preoccupy with celebrity apologies is because maybe it is a reflection of American sensitivities. When they see someone apologizing, it makes them feel better, maybe even more perfect. Also, it may be easier for people to look at others shortcomings and mistakes instead of looking at their own.After complete my research, I noticed that their further investigation can be done. For example, it would be interesting to know if there has been a real increase in celebrity apologies recently, or if the publics backlash toward celebrity apologies has increased, which in turn makes it expect like there are more apologies. Also, a more quantifiable analysis of celebrity apologies would reveal more about the phenomena. Finally, I honor if the apology culture is only prevalent in the United States or is it common in other parts of the world.Works Cited(2006, November 21). Retrieved October 11, 2014, from CNN NEWSROOM http//transcripts.cnn.com/TRANSCRIPTS/0611/21/cnr.01.htmlAhrens, F. (2006, June 8). The value for On-Air Indecency Goes Up. Retrieved October 11, 2014, from The Washington Post http//www.washingtonpost.com/wp-dyn/content/article/2006/06/07/AR2006060 700287.htmlApologetic Jackson says costume reveal went awry. (2004, February 3). Retrieved October 2014, 11, from CNN http//edition.cnn.com/2004/US/02/02/superbowl.jackson/Apology Clock. (2014, July 4). Retrieved October 11, 2014, from OApedia https//oapedia.com/oa/Apology_ClockBill Clinton apologizing for his affair with Monica Lewinsky. (2008, August 2). Retrieved October 11, 2014, from You Tube https//www.youtube.com/watch?v=kPxwKS12TXEDater, J. (2014, May 11). Charles Barkley wont apologize for his comments about San Antonios women. Retrieved October 12, 2014, from SB Nation http//www.sbnation.com/lookit/2014/5/11/5708198/charles-barkley-wont-apologize-for-his-comments-about-san-antoniosDelta Air Lines Apologizes for Giraffe Gaffe. (18, June 2014). Retrieved October 12, 2014, from NBC News http//www.nbcnews.com/news/us-news/delta-air-lines-apologizes-giraffe-gaffe-n134106Farhi, P. (2006, November 21). Seinfeld Comic Richards Apologizes for Racial gush. Retrieved October 11, 201 4, from The Washington Post http//www.washingtonpost.com/wp-dyn/content/article/2006/11/21/AR2006112100242.htmlHare, B. (2014, June 9). Celebrity apologies The good, no-account and uncomfortable. Retrieved October 11, 2014, from Time http//edition.cnn.com/2014/06/09/showbiz/celebrity-news-gossip/celebrity-apologies-best-worst-uncomfortable/Hare, B. (2014, June 9). Celebrity apologies The good, bad and uncomfortable. Retrieved October 11, 2014, from CNN http//edition.cnn.com/2014/06/09/showbiz/celebrity-news-gossip/celebrity-apologies-best-worst-uncomfortable/Joyce, C. (2014, August 25). Henry Rollins Is Still Really Sorry for His Comments About Robin Williams Suicide. Retrieved October 11, 2014, from Spin Magazine http//www.spin.com/articles/henry-rollins-suicide-comments-la-weekly-column-robin-williams/Lazare, A. (2005). On Apologies. Oxford University Press.MacNeal, C. (2014, July 13). Anthony Cumia Wont Apologize For Twitter Rant It Wasnt Racist. Retrieved October 12, 2014, fro m Talking Points Memo http//talkingpointsmemo.com/livewire/anthony-cumia-no-apology-racist-rantMendoza, D. (2014, June 17). Deltas giraffe gaffe. Retrieved October 12, 2014, from CNN http//edition.cnn.com/2014/06/17/travel/delta-tweet-storify/Norton, J. (2014, August 27). Its Time for Celebrities To ApologizeFor All Their Apologizing. Retrieved October 11, 2014, from Time http//time.com/3196100/suicide-apology-culture/Perex, C. (2014, July 4). Shock jock fire for racist Twitter rant. Retrieved October 12, 2014, from The New York Post http//nypost.com/2014/07/04/shock-jock-anthony-cumia-fired-for-racist-twitter-rant/Posner, R. A. (2009). An Affair of State The Investigation, Impeachment, and struggle of President Clinton. Harvard University Press.Roosh, V. (2014, October 6). What is a social justice warrior. Retrieved October 11, 2014, from Roosh http//www.rooshv.com/what-is-a-social-justice-warrior-sjwSharpton Comedians apology not enough. (2006, November 23). Retrieved October 20 14, 2014, from CNN http//edition.cnn.com/2006/SHOWBIZ/TV/11/22/sharpton.richard/index.htmlSocial Justice Warrior. Retrieved October 11, 2014, from Internet Observation Project http//internetobservationproject.com/social-justice-warrior-definition/